It has been nearly three weeks since our last post.  As a lean, mean, start-up machine it’s been difficult to extricate ourselves from the whirlwind of progress.

In parallel with initial client engagements, we’ve been completing the development of our automatic, real-time tool.  Client work for companies like Netezza, a sophisticated marketer with real, multi-channel marketing capability has informed the final stages of our tool’s development to the benefit of all future clients.  As our benchmark analysis nears completion, we look forward to taking them through our findings.

In the midst of our development and client engagement work, we’ve added some new and crucial members to our growing team.  Each new team member brings with them an invaluable skillset and perspective.  Look for new team member announcements soon.

Over the last several months, our team and our understanding of enterprise marketing needs have grown.  Our initial concept of Terametric has adapted and evolved to reflect the ever-changing landscape of multi-channel marketing.  In accordance with that evolution, we will soon launch the new “us”.   The new “us” will feature an identity that better reflects the “how” and “why”.  It will also feature a revitalized web presence that provides our prospects with a better sense of “us” and as a precursor to wide availability, a virtual tour of our tool.

Stay tuned for our upcoming launch announcement.  We hope you visit early and often.

This entry was posted on Friday, May 21st, 2010 at 3:28 PM by MattC and is filed under Social Media ROI, Strategy and Analysis. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.